Zappter is a powerful platform that enables businesses to build custom mobile apps effortlessly. I joined as the Mobile App Designer, Project Leader & Head of Marketing, overseeing the app’s development, user experience, and growth strategy. My role was to turn an idea into a global product—designing the app, leading the project, and driving its market success.

My Role

• App UX/UI Design – Designed an intuitive, high-performing mobile experience, ensuring seamless usability and engagement.

• Project Leadership – Managed cross-functional teams, streamlined workflows, and aligned developers, designers, and stakeholders for a smooth product launch.

• Head of Marketing – Built and executed the marketing strategy, driving user acquisition through paid ads, content, and strategic partnerships.

• Product Growth & Positioning – Defined Zappter’s unique selling points, optimized its brand positioning, and shaped its go-to-market strategy.

• Feature Development – Led the ideation and refinement of app features, focusing on scalability and user needs.

Outcome

With a strategic approach to both product and marketing, Zappter grew into a globally recognized no-code app-building platform, attracting thousands of users and achieving a multi-million-dollar valuation within two years.